Launch your business and finally understand your own marketing.
Gen AI Martech Mastery is a 12-week, hands-on programme with 6 months of mentorship. You build and launch with 100+ premium AI marketing tools. Then you learn enough to brief, question and judge any agency or in-house team.
Past participants have launched in as little as 4 weeks. Results depend on your offer and your effort.
- 12 weeksHands-on, on your own business
- 6 monthsOf mentorship
- 100+Premium AI marketing tools
- ₹3,000Ad budget for your first campaign
See how the programme works.
A short walkthrough of the 12 weeks. What you build, who guides you and what you leave with.
Want to try it first? Level 0 of the programme is free to watch.
Watch the free demoYou should not need someone else to tell you if your marketing works.
Most new founders, freelancers and side-business builders get stuck in one of these places.
You pay an agency and cannot check the work.
You receive reports and invoices. You cannot tell whether the strategy is right, the ad spend is wasted, or what to ask for next.
You have an in-house person and no idea what they do all day.
Tasks get done, but you cannot tell which ones move the business. So you cannot guide the work or hold anyone accountable for it.
Your idea is still an idea.
Tutorials, advice and tools keep piling up. Nothing is live, because nobody told you what to do first, second and third.
Your 9 to 5 leaves your 5 to 9 scattered.
You build at night and on weekends, so every wasted hour costs you. You need a plan that works without a team behind you.
New AI tools appear every week.
You have seen the lists. You still do not know which tools matter for marketing, or how to connect them into something that runs.
Know what to ask, what to check and what to do next.
Become the person who runs the marketing, or can direct whoever does.
You do not need to become a full-time marketer. You need enough skill and judgement to make good calls on your own business.
- A launched business or offer with a clear audience, positioning and message
- A website and digital presence you built and can edit yourself
- A first real campaign, run with the ₹3,000 ad budget, with results you can read
- The vocabulary and judgement to brief, review and question an agency or in-house team
- AI workflows for research, content, campaigns and reporting
- A simple routine for deciding what to improve next
This is not a digital marketing course.
You can find marketing lessons anywhere, for free or for a fee. Running a business on your own takes five skills working together, and here you apply all of them to your own launch.
Martech means the software and automations that run your marketing. You learn it alongside the strategy, so your tools serve the business instead of piling up.
- 5Martech stack100+ premium tools, picked and connected for your business.
- 4AutomationWorkflows that run repeated work for you.
- 3Gen AIResearch, content and campaign work done with AI.
- 2MarketingPositioning, website, launch, campaigns and tracking.
- 1Business basicsYour offer, audience, pricing and goals. Everything else sits on this.
Build from the bottom up. Each layer depends on the one below it.
| Typical digital marketing course | Gen AI Martech Mastery | |
|---|---|---|
| Teaches | Typical courseChannels and tactics, usually one topic at a time | Gen AI Martech MasteryBusiness basics, marketing, AI, automation and tools together |
| You practise on | Typical courseGeneric examples | Gen AI Martech MasteryYour own business |
| You finish with | Typical courseA certificate and notes | Gen AI Martech MasteryA launched business, a first campaign and working AI workflows |
| Ad budget | Typical courseUsually none | Gen AI Martech Mastery₹3,000 included |
| Tools | Typical courseYou find and pay for them yourself | Gen AI Martech MasteryPremium access to 100+ AI marketing tools |
| Support after | Typical courseUsually ends with the last lesson | Gen AI Martech Mastery6 months of mentorship |
| Pace | Typical courseSelf-paced | Gen AI Martech Mastery12 weeks, with weekly work on your own launch |
“Typical” describes common offers in the market, not every course.
From idea to launch first. Customers and systems after that.
Each phase builds on the one before it, and every week you work on your own business, not on case studies.
Idea to launch
Past participants have gone live in these four weeks.
- Diagnose your idea, offer, audience and gaps
- Position what you sell and who it is for
- Build your website and digital foundations
- Launch to the market
Get your first customers
Put marketing in motion and learn from real numbers.
- Plan content and campaigns around one customer journey
- Run your first paid campaign with the ₹3,000 ad budget
- Track what works and what does not
Systemise with AI
Turn repeated work into workflows that run without you.
- Build no-code AI workflows for research, content and reporting
- Set up analytics you can read at a glance
- Learn to brief and review agencies and teams
6 months of mentorship
Support continues well past launch, so you have someone to ask when real decisions come up.
Shalini Shrivastava, Programme Head, Kikai Learn
Everything you need to launch and run it yourself.
Learning, tools, budget and mentorship in one programme, so you are not piecing it together alone.
Hands-on programme
Structured learning with weekly implementation on your own business, from strategy to launch to measurement.
Premium AI marketing tools
Premium access to 100+ AI marketing tools, on top of the free tools already out there. Try them, compare them and keep what fits.
Ad budget
Run a real campaign with real money at low risk. Learn targeting, creative and tracking from your own results.
Mentorship
Guidance and check-ins through launch and after, so you keep moving when you hit a decision you cannot make alone.
A way to judge agencies and teams
Learn what good work looks like, what to ask for and which numbers to check, so you stop taking reports on trust.
Founders at your stage
Work alongside people launching their own ideas, freelance work and solo businesses in a small cohort.
Past participants launched their own business in as little as four weeks.
That is the fastest result so far, not a promise. Your timeline depends on your idea, your market and the time you put in.
What you will have built
Launched
- A positioned offer for a clear audience
- A live website you can edit yourself
- Your launch, out in the market
Marketing live
- A first campaign run with the ₹3,000 ad budget
- Tracking set up so you can read the results
- A content and campaign plan around one customer journey
Systems running
- AI workflows for research, content and reporting
- Analytics you can read at a glance
- A way to brief and review any agency or team
Hear it from the people who did the work.
Kikai Learn students and founders, in their own words.
Made by our students
They started with zero experience. Watch where they are headed now.
Certificates our learners shared
Posted by learners from our programmes on LinkedIn.
For people who are ready to build, not just learn.
The programme works when you work on your own business between sessions.
A strong fit if you…
- Have an idea and want to launch it properly
- Are a new founder, freelancer or solopreneur paying for marketing you cannot evaluate
- Manage an in-house person or team and want to understand their work
- Work a full-time job and plan to build a full-time business
- Have set aside budget for upskilling and will put in the hours
Not a fit if you…
- Want an agency to do all your marketing for you
- Want passive videos or a list of tools without building anything
- Expect guaranteed leads or revenue without execution
- Cannot make time for implementation each week
- Lead an established company that needs advanced growth tactics for a large team
Put the fee next to what you already spend.
Most founders pay for marketing every month without knowing if it works. Enter your monthly costs and see how the programme fee compares over a year.
1Your monthly marketing costs
These are example numbers. Change them to your own, and leave a box at 0 if it does not apply to you.
2How the fee compares
The programme fee equals 4.4 months of what you spend on marketing now.
The difference is what you get for it: the skill to check whether the rest of that spend is working.
This is a comparison, not a savings promise. The programme does not replace your agency or team. It teaches you to brief them and check their work.
Apply to joinAbout Kikai Learn and its founder
At Kikai Learn, we believe learning should spark confidence, creativity, and real opportunities. Let’s build your future together.
Forbes
Featured in Forbes
Recognition
India’s Promising EdTech Impact Maker, 2025
Global Academic Partnerships
Programmes delivered in collaboration with leading institutions like FIIB (AACSB Accredited). Globally benchmarked curriculum with certifications recognised across industries and geographies.
Batch Structure
Weekday Evening Cohorts (Mon to Fri)
Weekend Immersive Cohorts (Sat to Sun)
Built for Ambitious Working Professionals
One programme. Everything to launch and run it yourself.
Upskilling is only worth the money if something is live at the end of it. This programme is built around that. You launch, you run a campaign, and you leave knowing how to keep going.
- 12-week programme
- 6 months of mentorship
- 100+ premium AI tools
- ₹3,000 ad budget
Not sure where to start? Begin with the Founder Business Blueprint.
A structured diagnostic that gives you a clear, honest picture of your business, and a prioritised plan for what to address next.
What the Blueprint covers
- Current business reality and root constraints
- Positioning, visibility and trust gaps
- Lead generation and system readiness
- AI readiness and key priority areas
Before you apply.
The questions founders ask us most. If yours is not here, talk to the team.
Why not a cheaper digital marketing course, or free videos?
For information alone, that is a fair choice, and free videos cover a lot. Most courses and videos teach you about marketing. In this programme you launch your business, run a real campaign with a ₹3,000 ad budget, build AI workflows and get 6 months of mentorship while you do it. If you need information, a course may be enough. If you need something live and the skill to run it, this is what the programme is for.
How is this different from a digital marketing course?
A digital marketing course typically teaches channels such as ads, SEO or social media. This programme teaches five things together: business basics, marketing, AI, automation and the tools that connect them. You apply all five to your own launch, with mentorship, instead of watching examples.
What does martech mean?
Martech is short for marketing technology. It is the software and automations that run your marketing, such as email, ads, analytics and AI tools. You learn which ones your business needs and how to connect them, so you do not pay for tools you never use.
I only have an idea. Is that enough?
Yes. The first four weeks take you from idea to launch. You do not need an existing business, customers or a website to start.
Do I need marketing or technical experience?
No. You do not need a marketing background or any coding. You learn the marketing and use no-code AI tools to apply it.
I work a full-time job. Can I still do this?
Yes. The programme is built for people building alongside a job. The team shares the schedule and weekly time expectation when you apply, so you can check it fits your week.
I already pay an agency or have an in-house team. Is this for me?
Yes, if you want to understand and direct their work. You will not replace them overnight. You will learn what good work looks like, what to ask for and how to check results.
What are the 100+ premium AI tools?
They are AI tools for marketing tasks such as research, content, design, ads, automation and analytics. You get premium access on top of the free tools already available. The team shares access details at onboarding.
What is the ₹3,000 ad budget for?
It is included so you can run a real campaign for your own business and learn from real results. The team explains how it is used when you join.
Will someone do my marketing for me?
No. This is a guided implementation programme, not a done-for-you service. You build the skill to make decisions and run the key activities yourself.
Do you guarantee leads or revenue?
No. Results depend on your offer, market, decisions and effort. Some past participants launched in four weeks, and that is not a promise for every participant.
What happens after I apply?
The team reviews your application and contacts you about fit, schedule, payment options and next steps.
Your business deserves more than guesswork.
Tell us where you are right now and what you want to launch or fix. We use your answers to check that the programme fits your stage.
This is for people who are ready to take an active role in building and running their own marketing.
Thank you. Your application is in.
The team will review your answers and contact you about fit, schedule, payment options and next steps.
India’s Most Practical AI & Marketing Programmes
Practical AI, marketing and digital growth programmes for entrepreneurs, students, professionals and young learners.
- Gen AI Martech MasteryYou are hereBuild and grow your business with AI-powered marketing.
- Gen AI Junior ProgramIntroduce kids to AI through practical, engaging learning.
- PGCP in Digital Marketing & AI | FIIBCareer-focused learning for students and early-career professionals.
- AI Marketer WorkshopLearn how to apply AI to everyday marketing tasks.
- Demo Session | Watch How We RollExperience our practical, hands-on teaching approach.